New Online Strategy Keeps PGA WEST in Play for Local Wedding Events
Wayland, MA - May 4, 2010 ‐ Nestled in California's idyllic La Quinta mountains, The Club at PGA WEST hosts six beautiful golf courses, a rich array of social amenities, and exceptional catering services-the kind of ingredients that parlay perfectly into the role of wedding host. What PGA WEST lacked was a strong online presence: one that would earn them consideration as a wedding destination in a Palm Springs market where more than 150 venues and properties compete for the same business. With the help of MembersFirst®, PGA West has redesigned its website to become a more effective sales and marketing channel.