Boston, MA - March 6, 2015 ‐ Today, MembersFirst announced that it has joined HubSpot as a Certified Agency Partner. HubSpot, the world's leading inbound marketing and sales platform, works hand-in-hand with Agency Partners to grow their businesses through inbound software, services, and support.

Of the announcement, HubSpot Channel Account Manager Catie Bender said, We are thrilled to welcome MembersFirst to HubSpot's Partner Program. Their savvy, sophisticated, and innovative approach to inbound makes them a company that businesses everywhere can learn from. Watching them transform their Agency with inbound has been a rewarding experience!

Over the past 5 years, MembersFirst has helped a growing number of clients effectively use inbound strategies (including blogging, producing videos, optimizing content for leads, and effective social media content) to attract, engage, and retain members. MembersFirst's Director of Marketing Services, Hilary Scott, said HubSpot makes it easier to qualify prospects and track leads for clients. Working with a client on HubSpot is all about closing the loop, Scott said. It means actionable data from our inbound marketing efforts and ensuring good leads never fall through the cracks.

HubSpot is the latest in a string of growing partnerships for MembersFirst. MembersFirst President and CEO, Kevin Kopanon, said that's just part of the company's goal to offer clients the flexibility to choose the systems that make the most sense for them, and to introduce next-generation solutions like HubSpot that are revolutionizing how organizations get their message out.

Technology is rapidly moving towards speedy interoperability, said Kopanon. The best systems aren't slow moving monoliths that try to be all things to all people. The best systems are highly specialized, but offer simple and seamless connectivity with all your other systems. HubSpot is one of those solutions. They do inbound marketing automation better than anyone, so of course we want to put it to good use with our growth-focused clients.

About HubSpot

HubSpot is the world's leading inbound marketing and sales platform. Since 2006, HubSpot has been on a mission to make the world more inbound. Today, over 10,000 customers in 65 countries use HubSpot's software, services, and support to transform the way they attract, engage, and delight customers. HubSpot's inbound marketing software, ranked #1 in customer satisfaction by VentureBeat and G2Crowd, includes social media publishing and monitoring, blogging, SEO, website content management, email marketing, marketing automation, and reporting and analytics, all in one integrated platform. Signals, HubSpot's award-winning sales application, enables sales and service teams to have more effective conversations with leads, prospects, and customers. HubSpot is headquartered in Cambridge, MA with offices in Dublin, Ireland, and Sydney, Australia, and has been recognized by Inc., Forbes, and Deloitte as one of the world's fastest-growing companies. Learn more at www.hubspot.com.