Acquires rights to industry’s leading reservation system for a la carte dining & event registration

Wayland, MA - February 21, 2012 ‐ MembersFirst®, Inc., a leading provider of website design, development and internet marketing services to hundreds of member-based organizations today announced it has acquired rights to Clubdining.com, the industry’s most recognized and advanced dining and event software designed exclusively for private clubs.

The agreement between the two industry leaders enables MembersFirst® to integrate the Clubdining.com software into its existing MRM™ (Member Relationship Management) platform. The result is MembersFirst Dining™, the industry’s new go-to reservation system for a la carte dining and event registration.

Tony Baudanza, President & CEO of MembersFirst® commented, We are thrilled to be able to extend our core service offerings by providing MembersFirst Dining™ to our valued club clients. Mr. Baudanza continued, Clubs today desire a fully integrated, all-in-one technology solution that helps them grow revenue, reduce expenses and engage their membership. The addition of MembersFirst Dining™ is the first of many new product and service enhancements we will be introducing that will further move MembersFirst® towards that end.

Working with the team at MembersFirst® has been an absolute pleasure, noted Mark Lipsitt, Principal at The Lipsitt Group. This is a win-win situation for our companies and the clients we serve. Clubs want the best technology solutions available but they are often forced to sacrifice quality for the convenience of dealing with one technology partner. Now they don’t have to.

MembersFirst Dining™ is available immediately and will be featured at the 2012 CMAA Club Business Expo taking place February 26th and 27th in New Orleans.

About Clubdining.com

Clubdining.com software automates the process of taking, tracking and reporting on both a la carte and club event reservations. Created by the Lipsitt Group, Clubdining.com was designed from the ground up for use in private clubs with a full complement of operations and management reporting capability including details of dining/events, cancellations, charges and a complete audit trail. Visit www.clubdining.com for more information.